Scott Greggory, Chief Creative Officer

TWP Toledo 2024


"A positive culture is a huge part of why people join and stay with a company," said MadAveGroup CEO Jerry Brown. "Being named a Top Workplace for five consecutive years is proof that we have something special here."

Presented by Energage and sponsored locally by The Blade, the Top Workplaces award is presented to companies across the country that are committed to maintaining a "people-first culture."

Winners are determined by employee feedback collected via the proprietary Workplace Survey. According to the Energage website, "The research-backed engagement survey is driven by the industry’s most robust benchmarks built on data captured from tens of millions of employees at thousands of organizations across the past 17 years."

Want to join the Top Workplace that is MadAveGroup? Apply now

Wednesday, 20 December 2023 18:25

It's a MadAveGroup Christmas

What is Christmas if you don't make fun of bad TV commercials that feature the staff of a local bank or HVAC contractor speaking in unison? Just another day, that's what!

A few members of our staff piled on in this social media camapaign. 

 

Monday, 18 December 2023 08:09

Marketing Tips for 2024

Staff

Wednesday, 15 November 2023 08:35

BusinessVoice Humor Wins 2023 MarCom Awards

Once again, Humor On Hold from BusinessVoice took one of the top honors at the MarCom Awards.

Our production called “Facial Recognition” earned a 2023 Platinum MarCom Award in the Audio/Radio category. We created it for D&F Plumbing, Heating and Cooling in Portland, Oregon.

We also won a pair of Honorable Mention awards for our work on behalf of Downey PHCE in Bowling Green, Ohio and Lakeland Auto and Marine in Port Clinton, Ohio.

The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communication professionals. Entries come from corporate marketing and communication departments, advertising agencies, public relations firms, design shops, production companies and freelancers.

Listen to the winning entries below.

 

Monday, 30 October 2023 08:00

6 Tips on Handling Negative Reviews

Handling Negative Reviews

The best marketing content differentiates your brand. It’s memorable, unique and draws your audience closer, instead of pushing them away.

That’s a good description of Humor On Hold. And since our BusinessVoice team applies humor to the negative experience of holding, we provide the added benefit of elevating that encounter.

Countless callers and clients agree. Even our fellow marketing professionals acknowledge the impact of Humor On Hold. At the 2023 MARCE Awards ceremony in Annapolis, Maryland, we received the Judge’s Choice Award.

The judge wrote:

"That was hysterical! I've got tears in my eyes I was laughing so much. The voices were spot on. They were so serious about what they were saying, which made it even funnier. I called my family to play it for them over the phone!"

Imagine treating your callers to THAT type of surprise - while they’re ON HOLD!

Contact us for more details on Humor On Hold and listen to the MARCE-Award-winning production above.

Monday, 02 October 2023 20:36

Developing a Customer Service Plan

Developing a Customer Service Plan
Wednesday, 16 August 2023 17:45

Why Would You Say That?

Why Would You Say That
Wednesday, 14 June 2023 20:41

Marketing Is Important, But...

Business Owners

"As usual, I thought it would be great to poke a little fun at ourselves, this time within the context of a father/son relationship," said Scott Greggory. He wrote the script and appears on camera. Jacob Stutz served as videographer and editor. 

"My philosophy is to entertain first and inform second. It's an 'audience-first approach' that I recommend often to encourage building relationships with prospective buyers."

The humorous piece was released on the BusinessVoice social channels a few days before Father's Day 2022. It won a 2023 Silver Telly Award in the category of "Social Video - Craft - Use of Humor."

RELATED POSTS: MadAveGroup Wins 2022 Telly Award
MadAveGroup Video Wins 2018 Telly Award

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